Which of the following would be considerations for an organisation in evaluating market segments and deciding which to target？

A.The ability of the organisation to satisfy the needs and expectations of different market segments

B.An understanding and/or analysis of competitors and how their offerings are seen by potential target market segments

C.The potential sales volume and revenues of different market segments

D.The cost to the organisation of targeting that market segment

正确答案：The ability of the organisation to satisfy the needs and expectations of different market segments；An understanding and/or analysis of competitors and how their offerings are seen by potential target market segments；The potential sales volume and revenues of different market segments；The cost to the organisation of targeting that market segment